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I don't remember what the choke plate looks like on that engine but I have ones which had 2 holes in the choke plate. I blocked one of them which solved the excess cranking problem. Beware of running the starter too long, as it will cause over heating of winding reducing starting torque. I think B&S recommends no longer than 5 seconds followed by 10 seconds or so rest.
Walt Conner
Briggs & Stratton Repair Part 699722 - Choke Shaft Kit | PartsTree
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