when I start all my equipment, I pull the rope slowly until it is either all the way out, or I feel a lot of resistance. It will pull easily then suddenly sort of hit a hard spot. I then let the rope back in and pull it. The hard spot is basically the engine telling you, "hey, I am ready to fire and start." Usually it will start right away then without hurting my shoulder or back. I have taught the other half how to do this too because she would pull and pull and pull on it. If it does not get that stop feel before it is all the way out then do it again. If it is not ready to start after many soft pulls like this, it may need some kind of service - or the gas is old, etc..