You got me confused. Doesn't a short block come with a camshaft, lifters, crankshaft, and complete heads?? What do you mean by trying the cam both ways? Yes I agree you install the camshaft by the timing marks on the crankshaft gear and camshaft gear by putting them together. Some engines with overhead camshafts use a timing chain but not on that engine. Did you use the old lifters? Because if you did you should bleed them down before installing them. Are you installing a engine block and or a short block?